The entry of more players in the EV segment will help in breaking barriers and accelerate adoption of electric mobility in the Indian market, according to leading automobile manufacturers. More product introductions will help in catering to diverse customer needs with competition leading to expansion of the market, they noted. The announcements by passenger vehicle market leader Maruti Suzuki India with its e VITARA and Hyundai Motor India's Creta Electric will help change the negative narrative regarding EVs in India and a unified voice from the Indian automotive industry across players and segments will help in better transformation and acceleration towards electric adoption, top executives of different automakers said. "The general narrative on EV (earlier) was a bit more on the negative side, with a lot of question marks. Today, with all Original Equipment Manufacturers now having a credible EV portfolio, and they're all wanting to sell, I think the narrative on EVs will change,