With ruffled blouses, ballet flats and midriffs aplenty, show offers welcome and easy-to-wear familiarity

Few trends have been rebranded for the mainstream quite like “boho”.

Yet at the Chloé show in Paris, on day three of its fashion week, creative director, Chemena Kamali, doubled down on her efforts to push her easy breezy coolness and cash registers in the most relaxed way possible. She doesn’t mind the word, but prefers to describe her clothes as “romantic”.