You’re mindful about how you shop and what you buy. Lauren Bravo explains that it’s time to focus your attention on the way you wash your clothes
So you’ve broken up with fast fashion. Congrats! You’ve switched to buying secondhand, started to shop local and swapped polyester for EcoVero viscose. All worthy steps, and yet the climate is still in crisis, and there is more that can be done.
Once upon a time, I thought sustainable fashion meant clothes I couldn’t afford, in shapes I would never wear, and in shades inspired by ancient grains. To have an ethical wardrobe, I believed, meant to resign oneself to life in a porridgey hemp sack dress. But over the past decade, the industry has swelled with a new wave of designers determined to prove me wrong. Suddenly there were new brands for every style, all using cleaner, greener, fairer methods of production.
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