Hugely popular show to get Disney feature film treatment but creator Joe Brumm will stop writing TV series

Bluey fan sites can be quite odd places. In normal times, adult enthusiasts of the wildly successful children’s cartoon post pictures of prime merchandise – like Bluey-themed silky bra and short sets or plush dog-shaped armchairs – and start conversations about which cheery canine character they most resemble.

But these are not normal times. This week Disney announced it would release the first full-length feature film based on the show, which features the eponymous anthropomorphic puppy and her family of Australian heelers, sparking widespread jubilation. The excited chatter was soon tempered with concern as the show’s creator, Joe Brumm, revealed in a blogpost that while he would write and direct the film, he would be stepping away from writing the TV series.