When it comes to getting noticed, visual design plays an increasingly important part for all of us. Here, we speak to two people who have made it work for them

Daniel England, 38, has been creating flyers, posters, artwork and zines since he was a teenager. At first, he made them to promote the bands he played in. Later, for his full-time job producing and promoting comedy. Latterly, he’s been making them for his new pursuit as a radio DJ and presenter.

In that time, technology and tougher competition for people’s attention have meant that the quality and format of flyers have evolved dramatically. Visuals have become an increasingly important part of his efforts to gain audiences and traction.