Ivory Coast drinks festival aims to champion and change perceptions of alcohol made in the region

At an event in Abidjan in late October, Alexandre Quest Bede noticed someone staring at him. Then the stranger walked up to him with a T-shirt and asked for an autograph.

“He pointed at me excitedly and said: ‘You’re Monsieur Gnamakou, I know you from Instagram!’” recalls Bede at the poolside bar of Bissa, a boutique hotel in the upmarket Deux Plateaux neighbourhood on the eve of Abidjan cocktail week.