Sean Dyche’s formula for Premier League survival is different to that of Kieran McKenna. It also has a kitemark of being tried and trusted. If midfield muscle, set-piece expertise and hard-bitten, deep defending flies in the face of Ipswich’s sense of adventure, here was a hard lesson that playing the right way will not always land the right result.

A surprise? Five points from the last three matches had followed Everton’s desperate start, signs of revival. Part of Dycheian deja vu is his teams rarely beginning seasons well, eventually finding their gears as autumn browns. McKenna’s Ipswich entered their ninth league match of the season searching for a first win. It will have to be lucky 10 at Brentford next week, where they will need to defend far better and take their chances, too.