Time will tell if Ratcliffe and Dave Brailsford can turn around the negative effect their decisions have had on the club

Remember when Manchester United jacked up the cost of tickets for members from around £40 to £66 for the rest of the season? And, for good measure, scrapped the £25 concession for children and asked them to pay full price too? Of course you do. It was barely six weeks ago, on 27 November.

But, without fanfare or it being reported anywhere, that policy has been quietly dropped for Thursday’s match against Southampton at Old Trafford, along with the Ipswich game next month. Adult tickets are now £48. Under-16s are £25. And the further cost to Sir Jim Ratcliffe and Ineos’s reputation for competence? Incalculable.