DIMAPUR — The Information, Education and Communication (IEC) campaign on Dharti Aaba Janjatiya Gram Utkarsh Abhiyan (DA-JGUA) was launched in several districts across Nagaland on November 15. The campaign was launched to commemorate 150th birth anniversary of a tribal freedom fighter, Bhagwan Birsa Munda, with an aim to elevate the socio-economic conditions of the tribal villages in the region. It also aimed at creating awareness and providing essential government services to the eligible citizens of the village. The launched programme at Phesama under Jakhama block of Kohima district was held at the village council hall. Key services offered during the programme included Aadhaar registration, Ayushman Bharat/ Chief Minister’s Health Insurance Scheme (CMHIS) and Pradhan Mantri Matru Vandana Yojana (PMMVY). IEC materials were also distributed free of cost to facilitate better understanding of those welfare schemes. In Kiphire, the campaign was launched by the advisor of Home Guard and Civil Defence, Fire and Emergency Services, Relief and Rehabilitation, S Kiusumew Yimkhiung, at the conference hall of the deputy commissioner’s office. In his address, the advisor described Birsa Munda as an inspirational figure who championed the rights and dignity of the tribal communities. He expressed hope that the campaign would promote development...