Elon Musk adopted the moniker "Kekius Maximus" on X Tuesday, sparking speculation among his 210 million followers about his mysterious new handle that is a mash-up of an alt-right symbol, a memecoin, and the lead character of the movie "Gladiator." The billionaire is known to play the game, calling it a "hall-of-famer" earlier this month in a post on X. In the wake of Musk's handle change, the memecoin Kekius Maximus's value soared by more than 900 percent as of Tuesday evening, according to the site CoinGecko.