A screenshot showing some of the homepage for Future's new branded content studio Future Creative. The website is largely black, but tiles across the top three-fifths feature images of people doing activities or promoting lifestyle content: one woman is seen apparently dancing, another trying on makeup, and a few images simply depict luxuries like high-end sunglasses, a tastefully designed apartment and a handbag.

Future's growth acceleration strategy last year pledged to increase its branded social media content.

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