Exclusive: EasyBet is a joint-venture with Triplebet that had its gambling licence temporarily suspended in 2020

Stelios Haji-Ioannou has stamped the Easy brand on everything from aeroplanes to pizza joints, with varying degrees of success.

Now the billionaire entrepreneur is taking a punt on online sports betting, the Guardian has learned, through a partnership with an offshore gambling firm that is on the comeback trail after having its licence suspended in 2020.