Comedian Joe Lycett declares United States of Birmingham with 10 US towns and cities that share the name

Residents of Birmingham often admit the city is not accustomed to blowing its own trumpet – still maligned and mocked by others, it tends to favour self-deprecating humour.

So the launch of the inaugural International Day of Birmingham (IDOB), celebrated with cheerleaders, confetti cannon and actual trumpets, is not what you would expect to see on a walk through the city centre on a Tuesday afternoon.