Roisin Currie blames wage, tax and food cost rises as price of bakery chain’s flagship product increases to £1.30

The boss of Greggs has blamed wage, tax and food cost rises for a 5p hike in the price of its sausage rolls, after it faced a backlash over the decision.

The UK’s biggest bakery chain has increased the price of its flagship product to £1.30, as part of an average 4% price rise on key items including coffee and doughnuts.